FIDANNOVRUZOVA

FIDAN NOVRUZOVA is a Paris-based womenswear label defined by its enduring, nostalgic exploration of the modern woman’s wardrobe.

Founded in 2020 by Fidan Novruzova, the label quickly emerged as a cult favourite amongst industry insiders and a growing global community.

Born and raised in Moldova to Azerbaijani parents, Novruzova graduated from Central Saint Martins before founding her eponymous label. The brand aims to redefine the notion of modern nostalgia through the prism of nuanced femininity. Novruzova’s approach to design is collage-like, bringing together the visual languages of the 1920s and 1980s to create a distinctive universe that feels both timeless and contemporary. In 2024, Fidan Novruzova was selected as a semi-finalist for the LVMH Prize, followed by a nomination for the Grand Prix at the ANDAM Fashion Awards in 2026.