Alphonse Maitrepierre founded his brand in 2019, after studying at La Cambre in Brussels and apprenticing at Jean Paul Gaultier then Acne Studios. Maitrepierre creates a skilful blend of old-fashion aesthetics and geek culture. His wardrobe is cheerful, optimistic, printed and colorful. In 2018, he unveiled his first bag inspired by a video game controller. Then in 2023, he presented his interpretation of a cake box. In 2021, he won the Prix de la Ville de Paris Marque Émergente and joined the Official Calendar of Paris Fashion Week® the same year. In 2022 and 2023, he unveiled two collections in collaboration with Desigual, crafted entirely from recycled materials and certified fabrics.
Artistic Direction: Alphonse Maitrepierre
Year of creation: 2019