Built with the help of Faber Novel and the support of DEFI, this program, initiated in June 2025, is based on a progressive approach structured around four complementary axes:
Inform, through acculturation webinar sessions exploring the challenges of generative AI and its potential for the fashion and luxury industry.
Training, through experimentation workshops targeted to specific professions, to develop concrete skills around the tools.
Deepen, through post-workshop coaching sessions to support the implementation of personalized use cases.
Consolidate, by creating and making available a toolbox dedicated to generative AI.
This program includes the use of adapted tools and solutions, as well as support in identifying, prioritizing and experimenting with use cases around generative and conversational AI, in order to maximize the impact and value generated.
The program also includes coaching on best practices, particularly in terms of data security and compliance with team principles, as well as the provision of resources and methodologies within a dedicated space.
The objectives are to enable a better understanding of the challenges and opportunities of AI in a professional setting, to strengthen skills through a concrete, collaborative experience tailored to the luxury sector, and to nurture collective reflection around its uses in an ethical and responsible approach.
This deployment is part of a more global initiative by the FHCM around AI, begun at the IA Summit, and which will continue in the coming months through new actions.
