A Feel for Fashion: Edward Bowleg


New York-born and based stylist Edward Bowleg has made significant inroads in the fashion game of late. For one, he put together Travis Kelce’s viral Wall Street Journal Magazine cover last year. He has also styled shoots with other high profile athletes such as Carlos Alcaraz and Tom Brady. And, beyond that, he has generated serious sartorial clout with a portfolio including clients like Hermès, Valentino, Marc Jacobs, Prabal Gurung and many more. Thorough, sophisticated and just-a-little-bit-quirky, Bowleg’s eye brings a fresh and polished perspective to the industry. Here, his Feel for Fashion.

What excites you in fashion right now?


The next round of shows is exciting to me. The start of a new fashion week is always a bit like going “back to school.” I’m excited to see what’s next.


What is one reason to be optimistic about the state of fashion going forward?


A new generation of creatives that are looking to make changes. I think a fresh set of eyes and dreams to challenge current systems is important. 


Who or what will drive the greatest change in fashion this year?



Can you suggest a fashion mantra for 2024?


My personal mantra for 2024, at the moment anyway, is “embrace the change.”


How might AI impact fashion, going forward?


It would be great to see AI used to help brands operate more sustainably and cut down on waste.